Knowtex

Executive functions are high-order aspects of cognition heavily dependent upon the prefrontal cortex.

Researchers thought so but it turns out that this was skewed by women being more inclined to respond to questions in a more socially acceptable fashion.

In line with Greenfield's (2009) theory of social change and human development, current popular preadolescent TV shows suggest that fame, an individualistic goal, is an important and achievable aspiration (Uhls & Greenfield, 2011).

Looks like happy people are thinking about themselves. If you break the law, pray for a sad judge : does temporary mood influence how fair or selfish we are in interpersonal situations?

Yes. Often we bounce back from painful events more quickly than we would guess : Intense hedonic states trigger psychological processes that are designed to attenuate them, and thus intense states may abate more quickly than mild states.

Neuromarketing reports on a study "On the Potential for Advertising to Facilitate Trust in the Advertised Brand" which showed that trust scores jumped as much as 33% when advertisers used the phrase: "You can trust us to do the job for you."

According to MacLeod et al., saying a word out loud, or at least mouthing it, improves memory by increasing its distinctiveness, i.e. making it unusual compared to others.

Yes, guys are hornier but the study also reveals many surprising tidbits which I'll post after the abstract: The sex drive refers to the strength of sexual motivation.

This research focuses on the relation between color and psychological functioning, specifically, that between red and performance attainment.

Narcissists rise to the top. That’s because other people think their qualities—confidence, dominance, authority, and self-esteem—make them good leaders. Is that true? Research shows that the opposite seems to be true.