Knowtex

There are two aspects to social media that are often confused. First is the social graph, the network of users and the topology of how they connect with each other. Second is the content that users, professional and amateur, create themselves to be shared.

Measuring the efficacy of social media marketing still isn't an exact science, regardless of what the gurus and ninjas tell you.

Nielsen is reporting that half of the world's social media users use sites from a mobile device but, surprisingly, it is Asia that leads the pack.

Social networking is the grouping of individuals into specific groups, like small rural communities or a neighbourhood subdivision. Although social networking is possible in person, especially in the workplace, universities, and high schools...

The annual Social Journalism Study is charting the changes in the use of social media among journalists and media professionnals.

I’ve published several posts that simply list online initiatives taking place in zoos, aquariums and museums (ZAMs). These posts have garnered a good bit of traffic and served as the basis for research for several books and articles written regarding museums and social media.

The book, Humanize: How People-Centric Organizations Succeed in a Social World demonstrates how cold, industrialized companies are winning with social media.

Here a just some of the many ways that educators have incorporated social media into the classroom.

The use of social networks by researchers in their professional activities is a phenomenon on the rise. The precise landscape may differ between France and the United States, for example, but common trends emerge regarding their use in science and academia.

"L'indignation morale est la stratégie visant à donner le genre idiot de la dignité" (Marshall McLuhan)